Monthly Archive for May, 2009

What Do Avril Lavigne and Southwest Airlines Have in Common?

It’s been one month since we rolled out Involver Fan Page Applications. Since launch, we’ve gotten tons of great feedback, and you can rest assured that we’ve been busy translating your comments into some serious engineering work. Needless to say, we’re eager to release our next slew of Fan Page features…be on the lookout for these over the next few weeks.

We’re excited to have gotten an enthusiastic response from all spheres. Last month, Facebook featured Involver’s marketing suite on its official Facebook Marketing Solutions Page. This came on the heels of some great coverage from AdAge and Mashable. And most importantly, we have our clients to thank: Involver is now powering the Pages of more than 2,000 brands across Facebook!

The wonderful thing is the absolute diversity that we’re seeing. Media leaders like TIME Magazine, Us Weekly, and PBS are adding our Twitter app alongside consumer heavyweights like Southwest Airlines. The brand managers of recording artists like Avril Lavigne (1.42+ million fans) and Alicia Keys (937,000+ fans) are leaning on our suite, as are a host of small businesses. We see this as validation of our core mission to make it easy for anyone to add powerfully engaging and brandable features to their Facebook Pages. We’ll continue to stay lockstep with this mission as the world of Facebook marketing takes off over this next year.

Involver Fan Page Applications: The Response So Far

Two weeks ago we launched Involver Fan Page Applications — the first-ever complete marketing suite for Facebook — and now that we and others have had some time to spread the word, it’s time to report the response.

Over a thousand brands have added our apps, and Involver is now powering rich multimedia, engagement, and sharing features for millions of fans! Because of this tremendous response, we’ve decided to extend our pilot program. Continue reading ‘Involver Fan Page Applications: The Response So Far’