Webinar – Facebook’s Open Graph & The Future of Social Marketing
Facebook is betting their future on the Open Graph (OG) which captures the relationships between people, the content they share, and the applications they engage with. Brands can leverage the open graph to create the most innovative experiences on the platform while gaining insight into user’s behaviors and interests.
To show how to gain the most from this resource we’re offering a webinar with social strategy to help you leverage Facebook’s Open Graph technology. Join us Thursday, August 9th at 10:00am PST to learn how you can take your social marketing strategy to the next level with Open Graph.
In this webinar you’ll learn:
- Why leveraging the Open Graph is the biggest opportunity in social
- Why custom actions are the new “like”
- How to get started building an OG application for your brand
Roland Smart, VP of Marketing at Involver, and Rehan Iftikhar, Product Manager for Involver’s Social Markup Language, will share a framework for developing OG applications, and will get you inspired with sample campaigns.
Registration is limited – so hurry and reserve your spot here.