Posts by Kat von Einsiedel
Is Social Set to be the Next Space for Commerce to Take Off?
Do you want to know what our chairman and co-founder does after hours? He leads exclusive round table discussions, of course. On the evening of April 26th, Involver’s Rahim Fazal will be one of the round table leaders at the Influencer Series held at one the exclusive offices on Sand Hill Road, Menlo Park, California. [...]
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Involver at TiECon 2012
Involver’s Chairman and Co-Founder, Rahim Fazal, will be one of the speakers at this year’s TiECon, the world’s largest professional conference for entrepreneurs. The Silicon Valley event, set for May 18th and 19th, 2012 at the Santa Clara Convention Center, will bring together over 3,000 thought leaders, venture capitalists, industry leaders, and of course, entrepreneurs. [...]
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The Rules of (Social) Engagement
If only it were as easy as getting down on one knee, mumbling something heartfelt and whipping out a bejeweled ring. Except that, with the amount of clutter that bombards customers on the Internet, they are not so easily engaged by a sparkly object. Even if the average American spends a quarter of his or [...]
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An Involverite’s White House Adventure
On April 5th, 2012, US President Barack Obama signed the Jumpstart Our Business Startups (JOBS) Act at the White House Rose Garden. Involver‘s co-founder and chief strategist Rahim Fazal was there to be recognized at the event. He was one of 5 startup entrepreneurs throughout the country invited to the White House. Considering this [...]
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Involver Introduces Visual SML™, The Conversation Suite and our brand spanking new website at ad:tech SF
We’re excited to announce the launch of Visual SML™ and beta release The Conversation Suite. Roland Smart, senior director of product marketing, just made the formal announcement minutes ago at ad:tech San Francisco at Moscone Center West, San Francisco, CA. Visual SML™ is a visual a visual authoring tool that lets brand managers and marketers [...]
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Join us at ad:tech SF, April 3rd-4th
In a recent blog post, we mentioned that Involver is one of the finalists in this year’s ad:tech SF Startup Spotlight Series. Ad:tech is the largest event in digital marketing, and it’s happening this April 3rd-4th, 2012, at the Moscone Center West in San Francisco, CA. We’ll be presenting our platform on Wednesday during a [...]
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Metrics That Matter
As brands are getting a better grasp of social media marketing, they’ve begun to look for more sophisticated measurements of success. Amassing large numbers of Fans or Likes is no longer enough to justify costs for creating, managing and maintaining social media campaigns; brands are looking into how all their efforts are translating into effective [...]
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Involver Chosen for ad:tech Startup Spotlight Series
Involver has been selected for the upcoming ad:tech Startup Spotlight Series, showcasing the industry’s rising stars at the biggest digital marketing event in the business. The series profiles a total of 16 innovative digital marketing companies across social, mobile, data & targeting, and video verticals. Involver will be presenting our platform and tools during a [...]
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7 Social Mistakes Your Brand Should Avoid
With so many social networks, constant technological innovation, and brands seeking to reach their customers where they spend most of their time, mistakes are bound to happen. Here are a few to avoid: 1) Jumping ship – A new network pops up on your radar, immediately you set up your brand page, not wanting to [...]
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Are You Ready for Facebook Timeline?
You may not have a say whether you get Timeline or not, but that doesn’t mean you just have to sit idly by as Facebook rolls out this redesign. As with every change, there are concerns about privacy and ease of navigation. But there are a few things that are good to know, so [...]
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Involver is the solution of choice for the world's biggest brands trying to connect with customers on social networks. Over 500,000 brands and agencies use Involver to power their marketing efforts.
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