Steven Miller, Marketing

So you finally got your brand on Facebook and Twitter! Ahhh. You can take a breath, right? Nope! (Please actually keep breathing.) Twitter and Facebook are two great tools for getting your message out there through social, but you shouldn’t stop there! Pinterest is the new place to be. The site is built for free [...]

Hello all! My name is Steve Miller. Yes, just like the band, but no, I’m not named after it. I came to San Francisco from the small Podunk town of Pulaski, WI, so needless to say I am excited to be in the “big” city. I joined the Involver marketing team three weeks ago as [...]

If you’re a business on Facebook, you want to find out what your Fan Pages are actually doing for your sales. There are four basic metrics to look at when measuring online marketing: Reach, Brand Resonance, Reaction, and Consumer Insights. First off, your brand will want to measure reach. This includes how many people you’re [...]

Entrepreneurs, young and old, left TiEcon 2012 with a new sense of inspiration and a freshly fueled drive to succeed. With a variety of conference tracks, including focuses on Social Media, Cloud, Mobile, and Energy, attendees had the opportunity to learn, educate and connect with one of the most diverse collections of current thought leaders. [...]

Did you know that API stands for Application Programming Interface?  You hear that acronym thrown around all the time these days, but what does it stand for? Why should you care? And most important, how do they impact your business?  These questions and more were discussed during the Social Media Club of San Francisco’s panel discussion [...]