Tyler Willis is heavily involved in the technology and marketing speaking circuit, and instructs for the American Marketing Association, among other prestigious institutions. In addition, Tyler founded Willis Media Group, a social agency for large brands and technology companies.
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Mike Axinn combines expertise as a writer (IdeasProject, Mix Magazine, BBC, KQED), feature film audio professional (Star Wars, Titanic, Fantastic Four, The English Patient, Moulin Rouge), video producer, and Web site content editor (Nokia’s very successful IdeasProject.com) to create compelling media content to bring public awareness to social issues and business innovation. He was nominated for the MPSE Golden Reel Award for sound on Moulin Rouge, and was part of the sound crew on two Academy Award-winning feature films. He is the creator of DooF, a Web and video initiative designed to get children excited about healthy food. The 2007 and 2008 DooF-a-Palooza hands-on family food events he created in collaboration with a team at Google were considered to be among the most successful events ever held there. Mike received his MFA in film, with highest honors, from California College of the Arts and a BA from the University of Chicago, where he was a Three-Time All-American and recipient of the Amos Alonzo Stagg Medal for Academic & Athletic Excellence.
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Adrienne Olds works at Involver's Headquarters in San Francisco as our Marketing Manager, collaborating in Involver’s marketing strategy, lead nurturing, email marketing and other programs. She oversees the Involver Blog and coordinates promotional and other industry-related events throughout the year for the Involver team. Prior to her work at Involver, Adrienne managed marketing efforts at several software companies in the Bay Area; and is the current Vice President of the NAPW San Francisco Chapter. Her background includes: Fashion PR in London, Marketing and Project Management in Chicago, and Publishing, Event Planning, and Nightlife Management in Las Vegas. Having worked with several marketing start-ups in the Las Vegas area, she is relishing her position at Involver. Born and raised in the heart of the midwest, Adrienne loves the outdoors during the Fall, is an extreme Green Bay Packers fan, and enjoys her Wisconsin port-wine cheese!
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Jamie’s work at Involver covers a huge range of areas within the marketing organization, including product documentation, blogging, and collateral. Currently a student at the Richard Ivey School of Business at The University of Western Ontario, his academic studies engage primarily with social and sustainable business practices, and he hopes to one day apply these principles to the social marketing space. He has strong interests in all aspects of social media, and is very excited at the opportunity to work for such an exciting and innovative company as Involver.
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Stephen Paul is a guest blogger for Involver. An expert in online video and content distribution and monetization, Stephen co-founded the Broadband Content Delivery Forum. The BCDF and its members, including Akamai, the BBC, Canal+ and Bertelsmann, helped to evolve broadband content distribution and monetization through its collaborative creation of Web reference architectures and business models. With many business track speaking engagements at worldwide Media and Technology Conferences, including Streaming Media East/West, Digital Hollywood and MIPTV, Stephen is a recognized thought leader in the digital media space. He co-founded 4thWeb Digital (Strategy, Design, Branding, Building, Monetizing, Marketing, Viral Seeding | Web, Mobile, Video Assets | Increasing Sales, Brand Lift) and has helped its clients generate over 1.3 billion branded content views in the last few years. Stephen's current passion is pushing the envelope on the convergence of TV and the Social Web.
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Roland Smart leads product strategy for Involver and is responsible for innovating in three key product areas, including the Conversation Suite, Social Markup Language, Visual SML, and the Application Suite. Smart has a broad range of experience with social technology and advertising, having led the marketing team at Sprout/AdVine, a leading social/mobile ad creation platform. In addition, he led the marketing team at Adaptive Path, where he pursued his passion for bringing great user experience to enterprise-level technology platforms. Prior to that he was on the start up team at Adina For Life, a successful San Francisco-based beverage company. He also writes a blog at www.rolandsmart.com about social marketing practices for small and medium sized brands
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Jed Wheeler is the Developer Relations Manager for Involver. He's the main technical contact point for our clients and oversees our Technical Evangelism and Training programs as well as the technical docs for SML. In his free time he enjoys underground hip-hop, video games, working on his motorcycle, cooking, and political theory.
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Jascha Kaykas-Wolff is the CMO at Mindjet, where he oversees all marketing efforts including branding, product marketing, demand generation, advertising, public relations, community, and web operations. Prior to joining Mindjet, Kaykas-Wolff served as senior vice president of marketing and customer success at Involver, the world's largest social marketing platform. He previously headed Global Marketing for Webtrends, the leading customer intelligence platform that founded the web analytics industry. Kaykas-Wolff served as a strategic consultant for Alvarez & Marsal, a global business advisory services company, and has held senior management positions at Microsoft's MSN and Windows divisions & Yahoo! Inc's commerce business unit. Kaykas-Wolff holds a bachelor of arts degree in psychology from Whittier College in Whittier, California.
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Kat’s work with Involver touched on various aspects of marketing, including assisting with marketing programs and events, and contributing to the Involver blog. She completed her graduate studies in Marketing at UC Berkeley and holds a Bachelor’s degree in Mass Communication. She has years of experience as a lifestyle writer and editor, previously managing editor of Good Housekeeping Philippines, and is looking forward to putting her skills to use as she explores the social media landscape. She travels whenever she can and dreams of sampling every cuisine the world has to offer.
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Rahim Fazal is responsible for Involver's overall strategy and operations. He is a three-time company co-founder, including a web-hosting company he sold for $1.5 million dollars while taking his senior year final exams during high school. He then started a web services platform business and eventually took it public, becoming one of the youngest directors of a publicly traded company in the United States. Rahim completed his MBA at the Richard Ivey School of Business, the top ranked business school in Canada, and was the youngest student in the school’s 80-year history to be accepted without a prerequisite undergraduate degree. He is a frequent and popular speaker to high school and college students across the U.S. and Canada and also an advisor to the Extreme Entrepreneurship Education Corporation in New York City. Rahim currently sits on the Direct Marketing Association's Social Media Council. He has been named one of America’s "Top 30 Entrepreneurs Under 30" by Inc. Magazine, and one of the "Top 25 Digital Thought-Leaders" by iMedia.
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Steven works in the marketing department at Involver and wears several hats that showcase his many talents. His contributions include, community management for Involver's social networks, blog writing, designing of Facebook Fan Pages, and coordinating conference speaker appearances. Steven studied at the University of Wisconsin-Madison in the School of Journalism & Mass Communication, specializing in Strategic Communication. Before starting work at Involver, he worked in promotions with a successful start-up food ordering company, BadgerBites.com, and in event planning with the non-profit Dane Buy Local. When not at work, Steven is likely following his favorite teams as he is an avid Wisconsin sports fan. Steven loves his Badgers, Packers, and Brewers, and he is constantly looking for news and other updates.
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Carlos’s work at Involver supports product marketing strategy in three key product areas, including the Audience Management Platform, Social Markup Language, and the Application Suite. He studied Computer Science Engineering and Management Engineering. He also holds a Master's in Business Management and Marketing at UC Berkeley. Prior to joining Involver, he worked as Web Developer, IT Consultant and Social Media Manager for several small and medium sized brands in Spain. He created a Non-Profit Organization, NetDay, to inspire and bring together young talented people with business leaders.
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Pat Ma is the Product Marketing Manager at Involver. Pat is responsible for managing product marketing programs, creating marketing collateral, and building sales enablement tools. Pat is passionate about business, marketing, and technology. Before Involver, Pat was a Marketing Manager at Nokia, Cisco, and Apple. Pat has a M.B.A. from San Francisco State University and Master's Degree in Consumer Psychology from New York University. Pat also enjoys traveling, arts and culture, fitness, politics, and meeting new people.
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Noah Horton is responsible for Involver’s technology strategy, investments and operations. Prior to this, he was the software architect for NeoEdge Networks, an in-game advertising business where he was responsible for developing many of the company’s ad products. Noah has held positions at Microsoft, Hewlett-Packard, and Sun Microsystems. He has filed more than 25 patents and published articles on development techniques in widely read publications, including the Java Developer’s Journal. In September 2008, Inc. Magazine named Noah one of America’s “Top 30 Entrepreneurs Under 30.”
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Rodrigo worked in the marketing department at Involver, and contributed to areas such as the blog, collateral and product documentation. He studied International Relations at university and has also finished his graduate studies in Marketing at UC Berkeley. Before starting work at Involver he worked in the international moving business and was also responsible for marketing at a student organization, in charge of both the website and the social media content. When not at work, as a typical sports fan, Rodrigo is usually looking for news and watching games of his favorite basketball, football and soccer teams.
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Kelsie’s work at Involver entails assisting in an array of areas including: blogging, competitive analysis, and collateral development. Kelsie recently graduated with a Bachelor of Science in Business Administration from the University of Nebraska – Lincoln. Born and raised in the Midwest, she is looking forward to experiencing life on the West Coast while applying her marketing skills at such an innovative company as Involver. Whenever possible she enjoys leaving behind the plains of Nebraska to SCUBA dive in the Caribbean.
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Rich is currently an Account Executive with Involver's Sales Team, advising global brands and agencies on their social media strategies. Prior to joining Involver, he served as Director of Marketing for Webtab, a disruptive social gifting platform. In addition, Rich spent several years developing and managing sales and marketing strategies with Apple; where he served as a Regional Program Coordinator for Apple's largest education marketing program. When he's not geeking out with the latest social media trend or Apple gadget, you'll find Richie working out or traveling.
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Don Beck knows how to motivate. He has a track record of success in executive roles with IBM, J. D. Edwards, Adobe, and Postini, meeting annual sales targets of over $700 million at traditional enterprise software and Software-as-a-Service organizations. With 30 years experience in turn-around, high-growth and market-leadership companies, Don specializes in operational management and re-structuring sales departments for effectiveness, efficiency, better industry alignment, and strict process discipline. At Postini, Don directed a worldwide sales expansion, growing the company into one of the largest SaaS-based vendors before its sale to Google. Don received his MBA from Miami University and has served as a board member for numerous business and educational institutions. In 1995, 1996 and 1997, “Denver Business Journal” recognized him as one of Colorado’s most influential business leaders. He loves to paint the San Francisco fog.
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As lead engineer on the infrastructure and operations team, Ken previously played a key role in ensuring the stability and scalability of the Involver platform. He was charged with the maintenance, reliability, and scalability of the company’s core environments and helped plan the team roadmap by establishing priorities, estimates, and technical specifications around Involver’s applications and systems. His responsibilities also included development within the various codebases around performance and major upgrades; provisioning, deploying, and managing systems through automation and process.
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Heather is a key part of the Involver Customer Success Team at Involver’s headquarters in San Francisco. Her product and customer knowledge are key as she leads product trainings and manages onboarding for new customers. In a previous life, Heather was a 7th grade history teacher; she brings endless patience and the ability to work with a wide variety of customer needs to her role. This California native is a self-proclaimed nerd, as well as a SF Giants, SF 49ers, SJ Sharks and Golden State Warriors fan, in that order. When not solving puzzles, Heather enjoys singing, dancing, reading and quoting movies.
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Involver is the solution of choice for the world’s biggest brands trying to connect with customers across the social web. Over 1 million brands and agencies use Involver to power their marketing efforts to a combined audience of over 1 billion relationships.
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Tyler Willis67 Articles View All
Mike Axinn37 Articles View All
Adrienne Olds, Marketing Manager33 Articles View All
Jamie Lipson22 Articles View All
Stephen Paul21 Articles View All
Roland Smart, Vice President, Marketing20 Articles View All
Jed Wheeler, Developer Relations Manager16 Articles View All
Jascha Kaykas-Wolff15 Articles View All
Kat von Einsiedel15 Articles View All
Rahim Fazal, Chairman and Co-Founder13 Articles View All