Category Archives: Best Practices

Hi Involver Blog Readers, We’ve moved our blog location to the Oracle Social Spotlight: https://blogs.oracle.com/socialspotlight/. Please update your bookmarks. Thank you.  

  Thank you to our 3,400+ webinar registrants.  We had an overwhelming response of questions and amazing feedback on Twitter, Facebook and during the webinar Q&A.  Because of the incredible amount of questions we know many of you still have more – please post them on Twitter with the hashtag #InvolverWebinar or on our Facebook [...]

So you finally got your brand on Facebook and Twitter! Ahhh. You can take a breath, right? Nope! (Please actually keep breathing.) Twitter and Facebook are two great tools for getting your message out there through social, but you shouldn’t stop there! Pinterest is the new place to be. The site is built for free [...]

I have written here before about the interactions between SEO and Social Media, and it’s a topic I expect to write quite a bit more on over the next several years.  At root, both SEO and Social Marketing are designed to do the same thing – get people to your website, promote your products and [...]

  Different social networks can be compared to the different members of your family. Facebook is the aunt that doesn’t stop showing you pictures of her children; Twitter is the cousin who is up-to-date with the latest trends and news; and Tumblr is your brother with the funniest cat videos. Because each social network is [...]

If only it were as easy as getting down on one knee, mumbling something heartfelt and whipping out a bejeweled ring. Except that, with the amount of clutter that bombards customers on the Internet, they are not so easily engaged by a sparkly object. Even if the average American spends a quarter of his or [...]

Talk to any startup these days about which client-side MVC framework they are using and you will hear about some awesome new framework. Now, if you ask them how they test the code they write using these frameworks, I bet most will give you a non-answer which equates to “we don’t test”. This is not [...]

Facebook recently announced that as of February 1st, 2012 they will be retiring all App Profile Pages.  With the announcement, came many questions from our customers and social followers as to what should be done to prepare for the deprecation.  Below we’ve included a few important things to note as well as Facebook’s official blog [...]